Community Corner
Three Words That Can Change Your Company
Whenever you interact with another person, the first three words in your head ought to be, "Help this person." No other thought can have such a profound impact on how your treat that person, and on how they perceive you and your actions. If one person adopts this approach, it can make a highly positive impact on his or her life and career. But if an entire group or company embraces it, amazing things are possible.
Instructor: Bruce Kasanoff is a highly entrepreneurial communicator, social media pro and marketer. He has over 70,000 followers on LinkedIn, where he writes about innovation and careers. On Slideshare, his presentations have many times been the most popular presentation of the week. He calls himself an Opportunity Shaper, which means he helps entrepreneurs refine their ideas... making them clear, effective and repeatable. Bruce is co-author (with Michael Hinshaw) of Smart Customers, Stupid Companies; the book shows how entrepreneurs can profit from disruptive innovation by dramatically improving the customer experience.
